A story about my ripped jeans … and targeting

A few weeks ago I bought myself a nail polish in the color of our car. Yes, I am that crazy, you better believe it.

I wanted to take it a step further as I always do. So I went to the store to buy a Matte Top Coat just to complement the beautiful color of my nails. Found the Top Coat in under 10 minutes (RECORD!) and I was off.

Just as I was leaving the store, there was a man standing in front of it and giving away some pamphlets to everyone. And I mean everyone.

What was going on? And what has this to do with…targeting?

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